SEO Specialist
Job Description
SEO Specialists optimize websites and content to rank higher in search engine results, improving online visibility and driving traffic. They use analytical tools, strategies, and research to enhance search engine optimization.
Job Brief
SEO Specialists focus on improving website ranking through keyword research, content optimization, and link-building strategies. Their role is critical in ensuring websites attract the right traffic and meet business objectives.
Responsibilities
- Conduct keyword research to identify SEO opportunities.
- Optimize website content and structure for better search engine ranking.
- Analyze website traffic and adjust strategies to improve SEO performance.
- Implement on-page and off-page SEO techniques, including backlinking.
- Stay updated with SEO trends and algorithm changes.
- Provide SEO reports and insights to clients or teams.
Requirements
- A degree in Marketing, Communications, or a related field.
- Proven experience in SEO and web analytics tools (e.g., Google Analytics).
- Knowledge of SEO best practices and search engine algorithms.
- Strong analytical, research, and problem-solving skills.
- Ability to work independently and collaborate with other departments.
Wages
SEO Specialists typically earn between $45,000 and $70,000 annually, depending on experience and location.
Salary
$45,000 and $70,000 annually,
